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lena's vocal
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spotify

To launch Canapé 6 places, Lena Situations’ new podcast of intimate conversations,

we used her most personal way of communicating: voice messages.

We turned her real voice notes into Spotify Codes, printed on posters across the city.

By scanning them, people could hear Lena announce the podcast herself — just like she would to a friend.

CLIENT: SPOTIFY PODCAST

AGENCY: MEDIAMONKS. PARIS

CREATIVE DIRECTOR: IBRAHIM SECK

CREATIVE TEAM : QUENTIN BURETTE & MARIEKE NAVAUX

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